The Blu
Humanity and the Ocean
in harmony.
The first digital wonder of the world ™
A future where humanity and the Ocean thrive together.
We envision a world that understands and respects our deep connection to the sea—a world where technology and nature exist in balance, and empathy restores sustainability.
Inspiring global empathy
for the Ocean through
immersive storytelling.
Through next-generation VR and AI, The Blu Foundation brings people face-to-face with the majesty and mystery of the Ocean—transforming awareness into care, and care into action.
Imagine a living digital 3D simulation of the world’s ocean species and habitats.
A virtual ocean brought to life by humans - artists, engineers, marine scientists - and state of the art AI systems collaborating together, on a scale never seen before.
Picture millions of species across thousands of undersea habitats designed with scientific accuracy in real-time 3D, future proofed by ever evolving technologies - a mirror world honoring and celebrating our Ocean.
This persistent living global digital ocean simulation will be accessible through phones for billions to peer into anytime. But the real magic will be revealed by visiting the fully immersive location-based VR experiences deployed in venues across neighborhoods and cities around the world. Each venue will feature species and habitats native to the region all connected with ocean life swimming from location to location across the world wide web - “the first digital wonder of the world”™.
Through the power of immersive globally shared experience, people will awaken to the Ocean—transforming awareness into care, and care into action.
Foundation Leaders
Leaders committed to transformation
Get involved
We’re launching a global movement to inspire hundreds of millions through virtual Ocean experiences. Get in touch to learn more and help turn awareness into action.